PROJECT SCOPE: Naming, Branding, Logo Design, Art Direction

PROJECT DURATION: April 2023-May 2023 (1 month)

TOOLS USED: Illustrator, Photoshop, Adobe Dimension

COMPLETED AS A SOLO PROJECT

Bunny Booch is a craft kombucha infused with hops. The vibrant and playful brand identity features colorful packaging that highlights the unique flavors and energetic spirit of the product. The whimsical logo and lively colors attract a modern, health-conscious audience, effectively conveying the fun and fizzy nature of Bunny Booch as a refreshing, adventurous beverage choice.

RECOGNITION: FINALIST, Brand Identity—AIGA Flux 2023, National