PROJECT SCOPE: Naming, Identity, Packaging
PROJECT DURATION: March 2024-May 2024
TOOLS USED: Illustrator, Photoshop, Adobe XD
COMPLETED AS A SOLO PROJECT
Bright Eye Coffee Roasters is a conceptual branding project for a specialty coffee company focused on quality and sustainability. The design features clean, bold branding that highlights the unique characteristics of each coffee blend. The goal is to create an approachable, inviting identity that resonates with customers who value both the style and substance of their coffee. The emphasis is on showcasing the care that goes into sourcing and roasting the premium Bright Eye Coffee products.
